The owners of the Promenade on the Peninsula shopping center in downtown Rolling Hills Estates proposed a major expansion of the center which would include the construction of 68 residential units over the two story retail stores adjacent to the parking garage, as well as the construction of an additional 30,000 square feet of retail space within the mall.

The new expansion would include constructing retail stores and cafes along the front of the shopping center along Silver Spur Road and Drybank Drive. The intent of the construction of the new residential units is to create more activity and foot traffic within the center.

The rendering above depicts what the proposed Promenade on the Peninsula redesign would look like.

One resident who attended the joint meeting of the Rolling Hills Estates City Council and the Planning Commission made the comment that the current mix of tenants at the center did not meet the needs of the local residents, saying “I can’t even buy an ink cartridge for my computer on the Hill”.

I completely agree that the current tenant mix of the center does not make sense, and is focused too much on women’s apparell. A good office supply store would be an excellent addition to the center. I would recommend that the stores owner do a comprehensive survey of the centers customers in the local market area as to the stores that they would like to see at the center and would support.

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